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Advertisement (ILETS writing)

  • Writer: Fanfan
    Fanfan
  • Jan 12, 2020
  • 2 min read

Updated: Jan 15, 2020

Hello guys, it's me here practicing my writing test!



Topic

Nowadays we surrounded by advertising in our daily lives. Some people believe this has a positive effect on society. Others, however, say that it is a negative development. Discuss both views and give your own opinion.

• You should write at least 250 words.

• You should spend around 40 minutes on this task.


My humble essay


In this modern world with rapid developing technologies, advertising industry has climbed up to another level. We are bombarded by ads everywhere we go. It's said that 2000 ads are threw at people per day. The trend has affected every aspect of our lives. I'll discuss both pros and cons of this phenomenon.


The greatest advantage of this developing industry is the benefit to the economic growth. According to this view, people will certainly buy more stuffs once the merchandises are exposed more often.When the sales are increased, more employees are needed. It will also create jobs in marketing industry and advertising industry.Further more, the city will become more creative and colorful with designed posters on every bus and fashion board on each building.


However, there's always anther side of the coin. Despite the great influences which ads have brought to us, some side-effects should be put into concern as well. Too much promoting ads for those impulsive purchaser is just like igniting fire on the oil tank. Not only did they waste money but also purchased things they don't even need.


Worst of all, people perceive things in a different value. Rather than consider in realistic and practical wise, sometimes seek only for trendy or just for pleasure, in other word, quick fashion and blind purchasing. People's mental health are also suffering without even noticing. Thousands of commercial ads are everywhere, on our phone, the way to the office even in the public toilet. It changed our perspective of beauty and attitude to what's matter.


From my personal view, it's all about the ability of filtering. People can choose what to see and what to buy. Even though the promoting price is tempting, decision is made by individual. Set your mind and buy things that you need. Having the right attitude can add up the benefit that the industry had brought.


In conclusion, I think advertising is good and positive for out society, despite the fact that the quantity of the ads and the messages it send still call into questions. I agree it should be regulated and to be used wisely.



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